I’ve been a designer for nearly 15 years, working with dozens of brands across a full-service ad agency and several in-house teams. I played a key role in building the brand foundation for an award-winning marketing team, which continues to be strong and impactful a decade later.

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In my years of practice and observing the design world as a whole, I’ve found that brands lacking a strong identity system often struggle to stand out and become forgettable. 

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Without a solid foundation, they become inconsistent, are prone to chasing current trends, and (quite frankly) look generic.

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That’s why I take a thoughtful, insight-based approach to align your business with your goals. I'll work with you to create a brand that stands out in its own unique way and connects with the right audience.

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Learn more about my background on LinkedIn.